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07.18.05 | TRANSFIRST Names Brooke Sacrider Corporate Marketing Director

Sacrider to lead and support company-wide marketing efforts

DALLAS (July 18, 2005) – Dallas-based TRANSFIRST, a leading provider of transaction processing services and payment enabling technologies, today announced that Brooke Sacrider has been named corporate marketing director. Previously, Sacrider served as sales and marketing coordinator for TRANSFIRST. In her new role, she will focus on identifying and implementing key marketing strategies for TRANSFIRST and its operating business units. Sacrider will direct and oversee the company's various marketing and communication initiatives including sales support materials, trade show participation, the annual client conference, community relations and both internal and external communications to name a few.

"TRANSFIRST continues to experience record growth and has established itself among the leaders in the industry," said Joni Floyd, chief operating officer of TRANSFIRST. "Brooke has played an integral role in the success of our customer outreach and the continued development and expansion of our marketing strategies. With her leadership and insight, I am confident that TRANSFIRST's external and internal marketing and communication programs will help fuel our future growth plans."

Prior to joining TRANSFIRST, Sacrider held positions with MoneyMaker and the city of Addison, Texas. Sacrider holds a bachelor's degree from Stephen F. Austin University.

About TRANSFIRST
A premier provider of transaction processing services and payment enabling technologies, TRANSFIRST offers a first-rate suite of products and services and customized processing programs uniquely tailored for the special business needs of financial institutions, independent sales organizations and agents and its referral and reseller partners. Through its in-depth industry knowledge, partnership strategy and innovative solutions, TRANSFIRST provides a specialized approach to transaction processing for healthcare providers, public entities, online and other non-traditional merchants, as well as brick and mortar retailers. Founded in 1995, TRANSFIRST is a market leader in strategic mergers and acquisitions, which has allowed the company to gain significant market share and world-class expertise in growing and profitable industry segments. Built on a platform of personal service, customer commitment and flexible pricing, TRANSFIRST is headquartered in Dallas, Texas, and has operations facilities in Louisville, Colo., Omaha, Neb., Kansas City, Kan., Newport Beach, Calif., Milwaukee, Wis. and Langhorne, Penn. Company wide, TRANSFIRST currently processes approximately $20 billion in annual sales volume for more than 160,000 merchants and more than 760 financial institutions. TRANSFIRST can be reached at 1-888-254-4137 or at www.TRANSFIRST.com.

 

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