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07.18.05 | TRANSFIRST
Names Brooke Sacrider Corporate Marketing Director
Sacrider to lead and support company-wide
marketing efforts
DALLAS (July 18, 2005) –
Dallas-based TRANSFIRST,
a leading provider of transaction processing services and payment
enabling technologies, today announced that Brooke Sacrider has
been named corporate marketing director. Previously, Sacrider
served as sales and marketing coordinator for TRANSFIRST.
In her new role, she will focus on identifying and implementing
key marketing strategies for TRANSFIRST
and its operating business units. Sacrider will direct and oversee
the company's various marketing and communication initiatives
including sales support materials, trade show participation, the
annual client conference, community relations and both internal
and external communications to name a few.
"TRANSFIRST
continues to experience record growth and has established itself
among the leaders in the industry," said Joni Floyd, chief operating
officer of TRANSFIRST.
"Brooke has played an integral role in the success of our customer
outreach and the continued development and expansion of our marketing
strategies. With her leadership and insight, I am confident that
TRANSFIRST's
external and internal marketing and communication programs will
help fuel our future growth plans."
Prior to joining TRANSFIRST,
Sacrider held positions with MoneyMaker and the city of Addison,
Texas. Sacrider holds a bachelor's degree from Stephen F. Austin
University.
About TRANSFIRST
A premier provider of transaction processing services and payment
enabling technologies, TRANSFIRST
offers a first-rate suite of products and services and customized
processing programs uniquely tailored for the special business
needs of financial institutions, independent sales organizations
and agents and its referral and reseller partners. Through its
in-depth industry knowledge, partnership strategy and innovative
solutions, TRANSFIRST
provides a specialized approach to transaction processing for
healthcare providers, public entities, online and other non-traditional
merchants, as well as brick and mortar retailers. Founded in 1995,
TRANSFIRST
is a market leader in strategic mergers and acquisitions, which
has allowed the company to gain significant market share and world-class
expertise in growing and profitable industry segments. Built on
a platform of personal service, customer commitment and flexible
pricing, TRANSFIRST
is headquartered in Dallas, Texas, and has operations facilities
in Louisville, Colo., Omaha, Neb., Kansas City, Kan., Newport
Beach, Calif., Milwaukee, Wis. and Langhorne, Penn. Company wide,
TRANSFIRST
currently processes approximately $20 billion in annual sales
volume for more than 160,000 merchants and more than 760 financial
institutions. TRANSFIRST
can be reached at 1-888-254-4137 or at www.TRANSFIRST.com.
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